Phase IV - Monitoring

To ensure the magic continues, we constantly monitor your keywords and phrases against your competitors’ strategies and how your customers are searching. Keywords can trend up or down – it’s critical, therefore, for the success of the campaign to be aware of changes in the trending.

We protect your position in the marketplace.

Knowledge gained in real time allows us to make immediate changes in strategy to take advantage of opportunities as soon as the arise and optimize your online budget.

Your ongoing WebInsight report will provide you with the validation that the program is achieving your goals.



  • Monitor keywords/phrases and Google ads.
  • Monitor your funnel(s) and social media to ensure optimal performance.
  • Launch new keywords/phrases when warranted to capitalize on keyword trending.
  • Refine or change funnel(s) and landing pages to maximize customer engagement and conversion.

Only through monitoring can we know if we are staying ahead of the competition.

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