Notebook

9 Email Workflows You Should Be Using in Your Automated Marketing

9 Email Workflows You Should Be Using in Your Automated Marketing

Posted Feb 19th, 2019

The key to conversions is sending the right email to the right person at the right time. That's where automation comes in. We take a look at 9 email workflows that you should definitely be using in your automated marketing.

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Keyword 101: How to Choose the Right Types of Keywords for Your Website

Keyword 101: How to Choose the Right Types of Keywords for Your Website

Posted Feb 14th, 2019

If you and your competitors are all focussing on the same keywords then none of you benefit. Learning how to choose the right types of keywords is key to getting your site up the rankings. Learn more with this handy guide.

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5 Social Media Engagement Ideas That Will Boost Conversions

5 Social Media Engagement Ideas That Will Boost Conversions

Posted Feb 12th, 2019

An audience that's engaged is an audience that's going to listen to what you have to say. We take a look at 5 proven social media engagement ideas that will boost engagement and help increase your conversions.

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What Is a Webinar? 4 Tips for Creating a Successful Webinar Strategy

What Is a Webinar? 4 Tips for Creating a Successful Webinar Strategy

Posted Feb 7th, 2019

What is a webinar and why are your competitors offering them to your target customers? If you're not sure how and where to begin with creating a successful webinar strategy, read this. Check out these 4 tips for webinar beginners.

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Website Lead Generation Guide: How to Turn Your Website into a Lead Generation Machine

Website Lead Generation Guide: How to Turn Your Website into a Lead Generation Machine

Posted Feb 5th, 2019

What do the best lead generating websites have in common? Is it just a matter of great design? Here's everything you need to know about website lead generation, plus tips on how to optimize your site to generate more leads.

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What Should be Included in Your Company Social Media Policy?

What Should be Included in Your Company Social Media Policy?

Posted Jan 31st, 2019

Even if you have outsourced your social media marketing to another company, you should still have a company social media policy. Your employees could be your brand's best ambassadors or its worst nightmare. Here are 5 tips that will help you write your company social media policy.

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5 Tips for Choosing the Right Digital Channels for Your Marketing Strategy

5 Tips for Choosing the Right Digital Channels for Your Marketing Strategy

Posted Jan 29th, 2019

With so many digital channels to choose from, how do you choose the right ones for your business? Do you try them all and hope for the best? Here are 5 tips that will help you pick the best online marketing channels for your business.

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How to Track and Analyze Your Website's Metrics

How to Track and Analyze Your Website's Metrics

Posted Jan 24th, 2019

A digital marketing campaign is nothing without a collection of website metrics to build off of. Click here to learn about the metrics you should be tracking, how to track them, and how to draw useful conclusions from them.

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5 Essential Tips for Improving Your Brand's Social Media Presence

5 Essential Tips for Improving Your Brand's Social Media Presence

Posted Jan 22nd, 2019

Social media is now the world's playground, and if you don't have a presence there, you might as well not exist. Click here to learn about how to improve your brand's social media presence.

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The Benefits of Engaging Customers Through Email

The Benefits of Engaging Customers Through Email

Posted Jan 17th, 2019

Email may seem like an archaic form of communication, but it's still invaluable for marketing purposes. This article will walk you through all of the priceless benefits of email marketing.

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